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Writer's pictureKenny Akers

"Don't Buy Where You Can't Work" campaign. (1929)






On December 30, 1929, a significant event in Chicago would ignite a movement for workers' rights and economic justice. This event marked the beginning of the "Don't Buy Where You Can't Work" campaign, which aimed to address the discriminatory practices of chain stores and fight for equal employment opportunities.


The campaign originated in Chicago, with picketing chain stores on the South Side during the fall of 1929. The picketers, consisting of workers and activists, took to the streets to protest against the unfair hiring practices of these stores, which often excluded individuals based on their race, ethnicity, or gender. The picketing was a powerful visual representation of the discontent and frustration felt by marginalized communities who were denied employment opportunities.


The "Don't Buy Where You Can't Work" campaign quickly gained momentum and spread to other cities across the United States, including New York, Cleveland, Los Angeles, and more. The movement resonated with people from all walks of life who recognized the importance of economic justice and the need to challenge discriminatory practices in the workplace.


During the Great Depression, when unemployment rates were soaring and economic hardships were widespread, the campaign took on even greater significance. It provided a platform for individuals to voice their grievances and demand change, not only regarding employment opportunities but also how businesses treated their workers. The campaign became a symbol of resistance against the exploitative practices of chain stores and a call for fair treatment and equal access to employment.


The "Don't Buy Where You Can't Work" campaign continued throughout the Depression, serving as a constant reminder of the need for economic justice. It brought attention to the systemic inequalities in the workforce and challenged the notion that specific individuals were unworthy of employment based on their background.


The impact of the campaign was far-reaching. It raised awareness about the discriminatory practices of chain stores and inspired other movements and organizations to fight for workers' rights and social justice. The campaign catalyzed change, encouraging individuals to question the status quo and demand fair treatment and equal opportunities for all.




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